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2019年十大最有價(jià)值的化學(xué)品牌之一SABIC
時(shí)間：2019-11-20 09:49
閱讀：892
來源：互聯(lián)網(wǎng)
沙特SABIC-沙特增長(zhǎng)最快的品牌SABIC從第8位上升到第3位，品牌價(jià)值增長(zhǎng)最快，增長(zhǎng)78%，達(dá)到37億美元。沙伯基礎(chǔ)創(chuàng)新(SABIC)通過擴(kuò)大業(yè)務(wù)，重新努力利用美國(guó)頁巖氣行業(yè)的繁榮，這對(duì)該品牌的價(jià)值增長(zhǎng)做出了重大貢獻(xiàn)。報(bào)告稱，在油價(jià)上漲的推動(dòng)下，SABIC也在尋找進(jìn)入非洲市場(chǎng)的機(jī)會(huì)，并考慮在歐洲和中國(guó)進(jìn)行收購。“SABIC今年品牌價(jià)值的顯著增長(zhǎng)可以歸因于該公司迅速發(fā)展其全球投資組合的方式。它正在世界各地?cái)U(kuò)大塑料生產(chǎn)、泡沫生產(chǎn)能力和創(chuàng)新，“中東品牌金融執(zhí)行主任安德魯·坎貝爾(AndrewCampbell)評(píng)論道。
SABIC the fastest growing brand
SABIC of Saudi Arabia rises to 3rd from 8th place with the fastest brand value growth in the table, gaining 78% to reach US$3.7 billion. The renewed effort of SABIC to capitalize on the US shale boom by growing its business has contributed most to the impressive increase in the value of the brand.Driven by the increase in oil prices, SABIC is also looking for opportunities to access the African market and considering acquisitions in Europe and China, the report said.
“SABIC's remarkable growth in brand value this year can be attributed to the way the company has been rapidly developing its global portfolio. It is expanding its plastics production, foam production capabilities and innovations around the world,” Andrew Campbell, Executive Director of Brand Finance Middle East, commented.
